6. We need a bit of madness to create a startup
MARCH 09, 2014, h.19.00
It is said that Robert Smith, leader of The Cure, after writing his masterpiece Friday I’m in love, couldn’t believe that he had written such a perfect melody( http://www.youtube.com/watch?v mGgMZpGYiy8 = & feature = kp) .
He went from relatives to friends to ask if they had ever heard that melody, it was impossible that no one had thought of it before. The melody was so perfect that even its creator could not comprehend what he had been able to compose .
The same thing happened with my startup.
Pigna and I have been dreaming of doing something great together for ages. When we were young we were in the front row at events and protest, when we grew up a little, we always had the desire to enter politics without ever finding a party that did the job.
Then we realized that we could only count on ourselves, and we had the desire to create a business, but the idea was always lacking.
Then startups were born.
Then came The Great C.
At first the area of infection seemed just closed up between the USA and England. Then came the turn of Europe.
And we all have in mind what has happened since the advent of The Great C in Greece today.
Unemployment, low wages and competitiveness. And so on.
But here we are left to try to survive The Great C and trying to do something great together.
Although used and abused, we have always enjoyed but never completely understood, Steve Jobs’s phrase ” Stay Hungry , Stay Foolish.”
Until that rainy night.
During a Crazy Brainstorming sessionwhen Francis had also joined us(one of two of “I Nerd per caso” ), I came up with the idea. Bring the idea that we wanted to create “physically”, on the worldwideweb(CLUE No.3).
A startup, in our opinion, to be one in a million. As Friday I’m in Love.
That ‘s what we, young Italians and the world, should do when we try to create a startup: act rationally with a bit of madness. That bit of insanity is what it takes to break the patterns. Patterns that we have created ourselves, try to simplify reality. But schemes in which we are continually brought to error by stereotypes , ignorance and anchors. So when you think of creating a startup it is essential to use proper programming of work and responsibility, but do not forget to dream a little, to travel with the mind to escape from our patterns .
Now you know why they call me the Astronaut.