TABLE OF CONTENTS

FUNDING:
4. Angels don’t come here (neither do Investors)

20. Startup Competition: a way to grow

29. Please Santa bring me a Crowdfunding for Christmas

MARKETING:

10. Misinformation

13. Test to start your business

14. Startup’s Naming Process: the first key to success

15. Do you know what is the ideal customer?

25. Looking for the Early Adopters

33. One year of survival against the Great C, looking for the Critical Mass

MOTIVATIONAL:

2. Be Positive to be Ready

6. We need a bit of madness to create a startup

9. I quit work for my Startup

19. No Country for Young Men

22. 10 behavioral tips to survive the Great C

26. Take your time to create your own Startup

27. Don’t be afraid about The Great C, use it

ORGANIZATION:

3. The Importance of being a Team

7. Plan to Survive

12. Story of a young italian entrepreneur (unemployed)

16. Economic Best Practice: when football is the mirror of your nation

28. Survival Tips n.1: Optimization

32. Fighting the organizational chaos

CORPORATE:

21. Born of a Startup: building a company in Italy

24. Startup & Innovation: a relationship not always sincere

30. A Safe Place

BUSINESS STRATEGY:

5. Business Model in a time of crisis

8. Save or Quality? The choice of the Competitive Strategy

11. In Italy, today, or you create a Startup or you die

17. One way ticket to hell

18. I’m staying in Italy. For the moment. To Build my Startup

23. Fall in love with your Startup(but not too much)

31. The Gateway

 Table of Contents Diary of an economic crisis survivor

 

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